Oh My!

Here it is December already. I'd say it's about time for an update.

Sunrise Credit Union continues to keep us busy with lots of interesting projects. We've redone all their informational brochures, created hats, golf towels, calendars, newsletter, another special newsletter, recruitment ads, Mobile Services support material etc etc. The fall Gold Rush campaign was a big success and the branches had great fun decorating and getting behind the promotion. Picante provided some spicy hospitality at the recent annual meeting held at the Inn at the Forks in Winnipeg. Each of the guest rooms received chips and salsa along with some fiesta candies.

We'll get working on a new RRSP campaign right away.

Grant Park Christmas is in full swing. The campaign is largely Facebook ads and special Bells & Whistles event nights. We'll be monitoring this closely to gauge the response. The GP budget is modest and we wanted to stretch available dollars as much as possible. We developed beautiful new winter-themed banners for inside the mall. I love the graphics on this whole campaign.

Nice job Char!

Picante recently was successful in winning the confidence of the College of Physicians and Surgeons of Manitoba. We will be developing a brand identity, a video, website and support materials for MPAR - the Manitoba Physician Achievement Review. Right now they are reviewing a number of new logos that we've developed...then we'll move forward on producing the rest of the project. Such lovely people over there. We're delighted to be working with them.

Wouldn't be right to not mention MOVEMBER. Picante embraced his incredible program to help raise awareness of Prostate Cancer. We coerced my better half Allan along with City of Wpg Communications Manager Steve West, John Doherty from Cotton Candy, friends Pablo Szajt, Perry Stovel, Jorge Salazar, Tony Wytinck and others to the Picante Man-Friends Movember team. Together we raised over $1,000. Thanks so much guys for joining in.

We're in process of development of a new reality-based fitness television show. It's called

Total Meltdown and will feature 6 teams of 4 competitors, vying to win competitions and points, while losing fat. Plans are to go to air in Spring, 2011.

Lastly, my daughter Shea has developed a new concept to help kids in poverty. It's called

Fuze thru Shoes. Students from her high school and surrounding schools will be encouraged to donate a pair of their own gently used shoes. Shea will photograph each student with their shoes and then we'll be taking them to a small village in northern Peru. The kids there will be photographed with the shoes and the photos will be brought back to the original donors here in Winnipeg. The idea is to create the connection for the local kids - so they can see that they really are making a difference. McNaught Cadillac has agreed to sponsor the program and I must say, I'm darn proud of her.